Is Google’s Nexus 7 just another Android tablet?

Posted by Trent Nouveau

Google’s $200 Nexus 7 may be one sweet looking and affordable tablet, yet it probably has very little chance of claiming significant market share from Apple’s wildly popular iPad. 



Indeed, according to Topeka Capital Markets analyst Brian White, the Nexus 7 is "just another Android-based tablet."



Is Google’s Nexus just another Android tablet?

"We believe the combination of Apple's expanding digital grid, innovative design, unmatched aesthetics, leading App availability (with 225,000 native iPad Apps), intuitive user interface and expanding technology innovations will continue to keep the Company on top of the tablet market for many years to come," White opined in an industry note obtained by AppleInsider.

"In our view, Apple's ecosystem still remains the best in the mobile device world with over 650,000 apps in total and 225,000 apps that are native to the iPad."

The analyst also noted that the Nexus 7 seems to be targeted at Amazon’s Kindle Fire, which boasts relatively similar specs and the same $199 price point.

Interestingly enough, Android chief Andy Rubin recently acknowledged that Google’s profit margins for the device will be extremely low.

“When it gets sold through the (Google) Play store, there’s no margin,” he explained. "It just basically gets (sold) through."


The Nexus 7 - which runs Android 4.1 Jelly Bean - is manufactured by industry heavyweight Asus. In addition to a quad-core Nvidia Tegra processor, the device features a 1.2-megapixel front camera, NFC capabilities and a 1280 x 800, back-lit IPS LCD display.

The Nexus 7 tablet is currently available for pre-order here, with shipping expected to kick off in 2-3 weeks.