Home DVD sales falling

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Home DVD sales falling

Although Hollywood has taken a beating at the box office this year, with revenues down sharply from 2004, there’s always the promise of strong DVD sales for popular titles, right?

Maybe not anymore, as sales of theatrical releases to consumers have taken an unexpected nosedive (registration required). Sales were expected to taper off a bit as those interested in amassing a DVD library of their favorite films achieved their goal. However, revenues from DVD sales have dipped so much that publicly-traded Dreamworks warned Wall Street that it would miss its earnings targets for the current quarter, due in no small part to lower-than-expected sales of “Shrek 2.” 11 days earlier, Pixar issued a similar warning because of slow “The Incredibles” DVD sales.

Read the complete story. (Ars Technica)

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