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A Marketer’s Guide To Visual Search

In recent years, rapid improvements in machine learning technology, smartphone cameras, and image recognition software have led to a digital transformation. The phenomenon known as visual search is poised to change the way in which brands connect with consumers looking for products and services. What does a visual search involve? […]

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The Difference Between Marketing and PR

PR and marketing often get placed under the same umbrella, but actually, they’re two very different things, producing two different results for your business. Whether used individually or as a combined force, PR and marketing can help brands reach their goals and objectives, but the approaches of each will tend […]

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The Difference Between Marketing and PR

PR and marketing often get placed under the same umbrella, but actually, they’re two very different things, producing two different results for your business. Whether used individually or as a combined force, PR and marketing can help brands reach their goals and objectives, but the approaches of each will tend […]

Read More