Why Well-Designed Websites Get Better Marketing Results

When you’re planning marketing for your company, building a great website may not be your first step. And that’s fair; it’s much more important at first to have a solid concept, enough capital, and a business plan built to survive bumps in the road. But as you begin to think through marketing and ideal customers, […]

7 Challenges Most Start-up Businesses Face

Startups face many challenges, and they often fail when they can’t face the music. Have a business plan, find a good team, find funding, generate awareness, and always be open to learning new things.

Snack on This: ‘Snackable’ Content Is Still King

Chances are, if you have spent any time in the world of content marketing, you have heard the word “snackable” when referring to content. But what does that actually mean — and how does it affect your content creation efforts?