How CRM Software Has Changed Marketing for the Better

Using technology to automate and expedite customer engagement may have seemed impractical and even improbable some 10 years ago. Fast forward to today, customer relationship management (CRM) tools such as what offers, have become the norm in businesses regardless of the industry or the type of enterprise. In most cases, CRMs have become an […]

4 Tools to Automate Customer Engagement

The good news is that there are a number of excellent customer engagement tools that can help you streamline these tasks. Here are some of the best for 2018.

How Customization Can Forge Stronger Consumer Connections

Why don’t more brands customize their consumers’ experiences, then? Some brands are deterred by the cost and amount of effort it would take, but there are several different ways you can customize your consumers’ experiences and forge a stronger connection with them without going over budget.

The Importance of Strong Relationships With Vendors

One of the key relationships– and one that is often overlooked– is that with your vendors and suppliers. Entrepreneurs rightly focus largely on relationships with customers and clients, but your vendors provide the fundamental materials that make your business possible.

3 Ways Customer Relationship Automation Can Help Your Business

To keep up with competitors already using customer relationship automation solutions, it’s vital to start getting up to speed on this technology now. Here’s a guide to how you can use customer relationship automation technology to improve your efficiency at generating leads, converting leads into sales and delivering effective customer service.