Of course, everyone wants to go viral, however, the reality of the situation is that no one can predict what exactly viewers will decide is viral-worthy. Although what you can do is increase your online presence and expand your network of viewers. Here are four tried, tested and proven ways for you to do just that.
Every single social media network out there, whether it’s brand new or obsolete to anyone under the age of 45, has offered something different in order to attract a different group of users. In order to gain the attention and following that you seek, you need to use as many social networks as possible and if you have the time to maintain them all, use every single network that you can find.
The best way to attract many different audiences would be to not use the exact same content on all of your chosen networks and explore every way that you can take advantage of these networks. Instagram will allow you to showcase your product while Twitter will allow for more open communications, finally, Facebook will just give you the opportunity to bombard viewers with what you want them to see.
The incredible thing about social networks, and the reason that they have become so popular, used and in demand, is because they allow us to remove the geographical distance between you and whomever you’re communicating with. The problem with social networks is that it takes a lot of time to maintain them, but that is a sacrifice that you have to be willing to make to grow your online network.
Viewers and potential consumers tend to use social media as a way to connect with the people and brands that they are interested in, but when the person or brand they are trying to get in touch with doesn’t respond either quickly enough, at all, or leaves them with a generic response, these viewers and consumers lose interest and the person or brand they try to communicate with loses their loyalty.
This is probably considered to be one of the most important tips out there for those trying to grow their online content, the golden rule if you will. The key to creating such content is time and planning, plan what you want to share, way in advance (about three or four pieces in advance) and then take the time to make them worthwhile for your viewers to consume. These two little tricks will help to create a strong online presence more than anything else you can do.
Nothing will make your viewers feel more important to you or your brand than if you follow them back. Social networks have become a contest to see whose more popular online and this helps generate word-of-mouth referrals. By engaging with the people that your viewers find influential is one of the best ways to tap into that particular market or group of people who are passionate about the topic at hand.