Session initiation protocol (SIP) trunking is a streaming media service and voice over internet protocol (VoIP) which helps in delivering telephone & unified communication features. A cloud-based PBX delivers SIP trunking. Replacing traditional telephone lines with low-cost, flexibility, and efficiency, session initiation protocol trunks get delivered via broadband internet connection. Widely utilised by internet protocol (IP) networks for instant messaging and internet telephony, an SIP trunk, one of the internet protocol solutions, helps to reduce utilisation of fixed public switched telephone network (PSTN) lines by single link.
Increased Savings by SIP Trunk Expected to Drive the Market Growth
Cost efficiency of the solution provided by a session initiation protocol primarily drives the growth of the market, according to a report by Future Market Insights (FMI). FMI’s report states that a SIP trunk allows companies in paying for number of lines required against getting locked in to partially utilised T1s & PRIs, or excess analog lines. This helps in increasing the savings owing to the necessary number of channels purchased by the user, and payments done for the amount of time it is utilised. In addition, reliability of services is enhanced by a SIP trunk through integration of VoIP services into it. These factors are expected to propel the growth of the market in the near future.
In contrast, security crackdown is a major factor restraining the growth of the global session initiation protocol trunk market, according to FMI. Integration of VoIP with session initiation protocol trunk services has adverse effects on security, for example- when someone steals a SIP trunk it becomes easy to crackdown VoIP password. In addition, during hacking of SIP server, the trunk can be harmed by injection of forged source code, leading to road map for hacker.
Some Functions of Session Initiation Protocol Trunk Include
- The user is located by session initiation protocol on network, and SIP also helps in determining the type of device required for communication
- A session initiation protocol checks the availability of user, for example- meeting, and other status
- The capability of devices used for communication is determined by a session initiation protocol
- The communication session is also established by SIP
- Session initiation protocol helps managing communications such as altering session parameters at the time of session, call transfers, termination, etc.
Various functions are offered by SIP to business communications via cloud-based PBX. It can help in efficient running of businesses by determining the user’s location, type of device, availability of user, and device capabilities, by managing the process and establishing communications.
Advantages of Session Initiation Protocol Trunks
More than just voice calls are powered by SIP trunking in many organisations through VoIP. Owing to the property of carrying instant messages, several real-time communication services, and different media including video, SIP trunks act as a base for the unified communication systems. Smaller organisations, that previously couldn’t afford dedicated leased lines, can now access enterprise class communication by using SIP trunks. SIP trunk utilises packet switching technology which makes it easier in designing, operating, developing, and upgrading SIP trunks. Allowing providers in delivering the services at low costs, a SIP trunk is a boon for large call volumes businesses.
SIP trunk offers consolidation of 2 different networks, from a business point of view, data and voice into single one. This helps in reducing maintenance costs and time required for bug fixing and troubleshooting. If in case something goes wrong, dealing with points of failure and multiple vendors might not be necessary for a company. VoIP and SIP trunks suit more to modern business processes, offering broader range of communication services as compared to traditional carriers.
The information presented here is sourced from Future Market Insights latest report. A sample of this report is available upon request.
Author: Abhishek Budholiya is a tech blogger, digital marketing pro, and has contributed to numerous tech magazines. Currently, as a technology and digital branding consultant, he offers his analysis on the tech market research landscape. His forte is analysing the commercial viability of a new breakthrough, a trait you can see in his writing. When he is not ruminating about the tech world, he can be found playing table tennis or hanging out with his friends.