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How digital transformation is transforming and innovating the financial industry

Digital transformation is a popular concept that companies, whether traditional or modern, are exploring to see if they can gain a sustainable competitive advantage. A company has achieved digital transformation when it uses emerging and sometimes disruptive technologies to significantly improve existing processes and business activities. In the financial world, […]

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How to Measure Influencer Marketing ROI

Have you started up your next influencer marketing campaign? There’s a reason why this type of marketing is booming. It delivers average returns that are 11 times higher than traditional digital marketing, so it’s worth the investment. But it can be difficult to calculate ROI. In this guide we’re going […]

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Why Data Masking Matters for Businesses Today

75% of people will not buy into a product no matter how splendid it is, as long as the brand behind it doesn’t take data protection seriously, according to PR News Wire. With the new GDPR regulations that were enacted from the 25th of May 2018, most businesses that comply […]

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Why You Should Consider Using Infographics

In today’s Internet landscape, if you want people to actually listen to what you have to say, you have to be able to convey that information in an interesting, but also very easy to read and digest fashion. Some people go for elaborate text explanations, while others focus on flashy […]

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Why You Should Consider Using Infographics

In today’s Internet landscape, if you want people to actually listen to what you have to say, you have to be able to convey that information in an interesting, but also very easy to read and digest fashion. Some people go for elaborate text explanations, while others focus on flashy […]

Read More