Hiring the right SEO company can turn out to be one of the most important decisions for your business. The ideal SEO company can make your page to be top-ranked and help in driving traffic to your website at zero cost for every click.
However, hiring the wrong SEO Company can cost you dearly. Apart from the fees which you will pay the company, poor SEO strategies can make your business to suffer, damage your business brand and your reputation also. There are several questions which you should first ask before hiring an SEO company which is to determine whether if the company has the required experience, technology and talent needed for the growth of the business.
Who will be your designated person?
It’s doubtful that the person whom you will sign the details of the work with is the one who will be your day to day contact.
A professional company will ensure that they appoint one person to you who will be available to you either by phone, email or person. It will be helpful if you get a designated contact who will be near your time zone. Before request to be assigned with a designated contact and be given their location to so that you will know whether you will be able to work well together.
How long will your page take to rank on google?
This is a trick question which many business owners ask. If your website has a substantial domain authority, there are adjustments which can be made on it to make it appear on Google`s the . Although there is no guarantee, no person should lie to you that they will make your page rank in a day without having to conduct proper research.
A confident and an established SEO company will first research your company and then come up with an estimate of the competitiveness and strategies to use, but they will not guarantee that your page will rank first on a specified period.
How does the company choose keywords?
It is quite easy to get ranked up in the search engines with the use of certain keywords, but if the keywords never get typed by anybody, you may never get to have an extra business. Nevertheless, broad phrases may not be used by customers who want to make a purchase. It’s essential to research on keywords, and you need to know what your business is targeting. A good SEO company will understand the importance of keywords, and they will advise you accordingly on the type of phrases to use.
What does the proposal include?
Before signing a contract with the SEO company, you should first receive a proposal which outlines the current state of your website and the strategies which the company is planning to implement. The first step in the proposal should be an SEO audit which will show some of the technical errors which might prevent your website from attaining top SEO rankings. The SEO professionals will correct all the mistakes and turn your page into a high performing one. After fixing the mistakes, they should then identify the main keywords to use which will bring traffic and conversions to your site.
How long the company has been in business?
Working with a company that is just starting up has its risk as you won’t be sure if the company will be around after a year or not. A professional company has a proven track of records of success.
If you want to find the right SEO company for your business make sure that you conduct thorough research before hiring any company. Make sure that you find a company which has extensive experience in dealing with companies in your niche. Also, find a company that will readily answer all the questions you ask diligently.