Sony hints at iPod/Zune-like strategy

Share on facebook
Share on twitter
Share on linkedin
Share on whatsapp
Sony hints at iPod/Zune-like strategy

At Sony’s CES preview event today at 30 Rockefeller Center, Sony revealed its holiday plans, its CES gameplan, and talked a lot about about HD video. But there were a few scraps for us digital audio types, including Sony exec Jay Vendenbree calling “MP3 players” (not “digital audio players”) one of Sony’s strong suits this holiday season, despite the fact that the 2006 holiday product guide they passed around listed only two MP3 players – the NW-E003 and an American Idol-themed NW-E005.

Read the complete story here. (Wired)