Intel to replicate "Mobile Alliance" in clone desktop market with "Cedar Wood"

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Intel to replicate "Mobile Alliance" in clone desktop market with "Cedar Wood"

In order to be in complete control of the clone desktop market, Intel has formed a program called “Cedar Wood” with initial partners including motherboard makers AOpen, Gigabyte Technology and Micro-Star International (MSI) and distributor Synnex Technology International, with the program to first be started on a trial basis in Taiwan, Russia, Turkey and Thailand on April 1, sources indicated. Similar to the Mobile Alliance (MA)program set for launch at the end of this month, Intel’s Cedar Wood is aimed at reviving the clone desktop PC market, the sources noted, without giving specific numbers as a goal.

More here at DigiTimes.

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