Compaq Computer has made a strategic decision to become a top Unix player by significantly increasing investments in Tru64 Unix on its Alpha platform.
In a memo sent to employees, Compaq’s Office of the Chief Executive outlines the “critical decision” to “significantly increase our Unix market share” by pledging an additional $100 million to partners and marketing and “field programs” for Tru64 Unix. The company will also double its field specialist staff, increase its advertising budget and boost joint marketing funds with software partners by 400 percent, according to the memo.
The company plans to maintain its investments in SCO Unix, Linux and, of course, Windows NT.
The memo makes no mention of the Monterey project, a joint Santa Cruz Operation-IBM venture aimed at creating a version of 64-bit Unix based on SCO Unixware and IBM AIX.
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