CeBIT floor traffic is light, exhibitors say

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CeBIT floor traffic is light, exhibitors say

As CeBIT America winds down on the final day of its debut outing, exhibitors on the floor say the show has gone smoothly but been more sparsely attended than they’d hoped. “Organizers had already ratcheted back their attendance expectations, citing the sagging economy. Soon after announcing the show last year, they projected the first CeBIT America would draw 40,000; several weeks before the show, that estimate was down to 20,000. While no official figures are yet available on the show’s attendance tally, the final number is likely to be around 15,000, according to CeBIT America managing director Mark Dineen.”

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