Practice of web design is not a simple task. From having a consumer-centric approach to examining analytics, you need to handle all. Since websites are often the portal for most brands and organizations, they must ensure their web presence is at maximum to gain a competitive edge in the market.
Here are some general statistics that can help web designers improve their operations:
- Over 45% of people consider their website design as the most important factor in deciding business’ credibility.
- 72% of people regarded online reviews as much credible and authentic as personal recommendations.
- 67% of online shoppers were more likely to purchase from a website which was compatible with mobile devices.
There are a number of statistics that will give you a better information about the field of web designing. Nevertheless, here are some important things you must know before taking your next step towards web design:
- Purpose of your website
This is one of the most important things you must take into account before designing a website. Determine the purpose of your website and this is how you can make the platform more effective. Consider your audience as well. This component will ensure in an optimal site creation with promising results.
- Kind of content
Content is the king. Blogs, social media, taglines and all similar things define what your brand is. Once you have clear-cut objectives laid down in your mind, create a design that generate content that attracts more readers.
In cases of redesign, have all the material prepared ahead of time. This may comprise of written blogs, images and anything according to your personal preferences.
There are a number of web design companies like Atlanta web design that can serve you. However, it can cost you substantially. If you are tight on budget, you can build your own website on WordPress. Just bear in mind that websites are long-term investments. They represent your business.
It is important that your website is SEO optimized. Over 93% people search for products and services online. It is vital for your website to show up in the search engine rankings. Make sure your website doesn’t get ignored.
Since we know that a website that simply serves as a booklet is of no use in this competitive market. There are billions of users looking for their desired products and services on the Internet. This is why it is important to improve your website. Over 55% percent of small and medium-sized business owners in 2017 aimed to invest in a new or improved website.
However, establishing a website is not enough in itself. It is important that companies monitor their website performances and optimize for customer experience. Make sure that it is speedy and responsive. Since websites directly impact your sales, designing them in proper manner is crucially important. You need to understand basic coding with HTML and CSS, backing up and packaging file process and other technicalities to ensure a successfully designed website.