Facebook brings Pryte to the ‘Internet for everyone’ party



Facebook has purchased startup company Pryte to solve one piece of the ‘Internet for everyone’ puzzle. Pryte has been working with international telecoms to reduce connection costs by letting consumers purchase only as much data as they need to power the apps they need.

The main goal of the purchase is to help Facebook push Internet services into areas of the world where Internet access is too costly for much of the population. This underserved sector is estimated to include over 5 billion people.

Facebook has been working toward world-wide Internet access through its Internet.org alliance that includes companies like Qualcomm, Samsung and others.

“We are excited to get started, and make an even greater impact by advancing the work we are doing in collaboration with Facebook’s great team working to further Internet.org’s goal of making affordable internet access available to everyone in the world,” Pryte said in a blog post.

A Facebook spokeswoman said the Pryte purchase was, “an exciting addition to Facebook.”

“Their deep industry experience working with mobile operators aligns closely with the initiatives we pursue with Internet.org, to partner with operators to bring affordable Internet access to the next five billion people, in a profitable way,” the spokeswoman said.

It’s interesting to note that the Facebook spokeswoman said ‘bring affordable Internet access…in a profitable way.’ So obviously this isn’t a completely altruistic venture.

I guess even poor people need a Facebook page and apps that can push advertising to them electronically.



Guy Wright

Guy Wright has been covering the technology space since the days when computers had cranks and networks were steam powered. He has been a writer and editor for many of the most influential publications over the years – publications that helped shape our current technological zeitgeist. He has lost count of the number of articles, blogs, reviews, rants, and books that he has published over the years, but he hasn’t stopped learning and writing about new things.