Architectural trade show hits Second Life

Posted by Mark Raby

San Antonio (TX) - Last year's American Institute of Architects (AIA) expo was held in Los Angeles.  This year it's expanding to the virtual world of Second Life.

While there will still be a physical trade show on the West coast, online attendees will have access to press events, seminars, and other webcasts from the show floor, thanks to exhibitor Autodesk, which makes architectural software.

Second Life users who visit Autodesk's virtual booth will literally be able to interact with conference speakers in the same capacity as attendees sitting in the room.

"Much like Autodesk software, the Second Life virtual world gives architects and designers another tool for experiencing their designs before
they are made real," said Autodesk VP Phil Bernstein.

Second Life is no stranger to special virtual events.  Multiple companies with sponsored spaces in the cyber world have held press conferences and exclusive events from their Second Life islands.

The 2007 AIA expo is underway right now in the San Antonio convention center, as well as in Second Life.