Highly-targeted ads may end up hurting all advertisers

Targeted ad campaigns will force all advertisers to start paying the same premium prices that targeted advertisers pay, whether their ads are targeted or not.

I hate playing Whack-a-Mole with ads!

Advertisers are getting more and more clever these days, unfortunately they may also be driving visitors away from sites.

Digital advertising life beyond Google AdWords

In the world of digital advertising the 800-pound gorilla is definitely Google AdWords. But, savvy digital marketers have to keep their eyes open for new trends. We picked up on three new digital marketing trends that you might want to track.