Even though it took Microsoft nearly 5 years to incorporate wireless technology into the Xbox 360, a feature that PS3 had from day one, Microsoft now claims its console is technologically superior.
Want to take Chevy's Volt for a virtual spin? Well, now you can - with Microsoft's Kinect for the Xbox 360.
Microsoft has claimed that its Xbox 360 console is "technically" ready for 3D-enabled content.
The Kinect is likely to be a big hit with casual gamers, but will it appeal to Microsoft's core Xbox 360 audience?
Microsoft has redesigned its latest Xbox 360 motherboard by reportedly combining the CPU, GPU and eDRAM onto a single chip.
Nox Audio has debuted an $80 "cross-platform" headset for PCs, iPods and cell phones.
The $200 PS3, the ability to watch Hulu on Xbox 360, and yet another addition to the PSP library are all ideas that are now officially shelved to the pile of unsubstantiated E3 rumors.
Without question, one of the biggest themes of this year's E3 expo will be 3D gaming, but Microsoft isn't quite ready to embrace the new standard.
It's been a year of hype, a year of hope, and a year of Xbox fanboy imagination run rampant, but now that Microsoft's motion-controlled camera is actually heading to the real world, the result is quite underwhelming.
Microsoft has debuted a slimmed down version of its popular Xbox 360 console at E3 2010 in Los Angeles.
The $300 system features integrated Wi-Fi, a 250 GB hard drive, wireless controller, headset, HDMI input, USB flash drive storage capabilities and a one-year warranty.
Hulu is reportedly planning to roll out a subscription service for multiple devices, including the Xbox 360 and iPad.
There is a good chance that several websites may have spoiled the Microsoft Project Natal party on June 13.
The undisputed success of Apple and Google in the portable device market has apparently prompted Microsoft to plan "major organizational changes" in the division responsible for Windows Phone, Zune HD and the Xbox 360.
Here's a change of the tides - Square Enix, which decided to turn the PS3-exclusive Final Fantasy XIII into a multiplatform game, has now placed an Xbox 360 exclusive on the PS3.
Foxconn, the Taiwanese manufacturer that is responsible for creating iPods, Xboxes, Kindles, and cell phones, has brought in an army of counselors and even an exorcist to figure out why dozens of people continue to attempt suicide, and more than a handful have succeeded.
After years of lambasting Microsoft for charging users to access premium online services on the Xbox 360, Sony may finally break down and start doing the same thing on the PS3.
In a report detailing its forecast for the rest of the year, Activision said it expects that for the first time, PS3 sales will eclipse that of its rival, the Xbox 360, in the US.
US president Barack Obama has criticized the iPad and Xbox 360 for transforming relevant information into a "diversion" and putting "new pressures" on democracy.
The Sims 3 did its magic on PC once again as it became the top-selling computer game last year, and this time the game's publisher EA wants to capture that success on the console side.
Despite recent lagging sales of Microsoft's game console, it has managed to jump over the 40 million unit milestone worldwide, though there's still a lot of catch-up to do if it is to ever eclipse Wii sales.