French company Spotter is going to help the British Home Office identify sarcastic comments posted online.
If it's true that there's no such thing as bad publicity, PR man Paul Christoforo from Ocean Marketing is doing a jolly good job. His company is all over the internet this week, following an extraordinary exchange of emails with a customer.
There has been much anticipation and perhaps equally as much disappointment over the launch of Duke Nukem Forever.
In a scandal rocking the Internet, Facebook has been accused of secretly hiring a PR company to plant negative stories about Google in a full fledged smear campaign.
A PR stunt went badly wrong for games developer THQ this week when a mass balloon release caused outrage amongst environmentalists.
Facebook's agreed to display Amber Alerts - notifications of missing children - following a deal with the National Center for the Missing and Exploited Children and the Department of Justice.