If you find that none of your friends is taking any notice of your Facebook posts, you may decide to try and make them less boring. But US users now have an alternative - pay Facebook to shove your news right under your friends' noses.
Square has won a significant deal with Starbucks, which will see it processing all of the coffee chain's credit and debit transactions, as well as allowing customers to pay using Square's payments system.
It's not the conclusive answer they were probably hoping for, but Nielsen has found from a massive survey that people 'might' be prepared to pay for online content.