We recently reported that Mattel will be manufacturing a special limited edition of the Back to the Future hoverboard for collectors.
Who doesn’t love Back to the Future? People certainly have a lot of fondness for the early Amblin films these days, and that includes Future, along with The Goonies.
We've had Barbie the princess, Barbie the doctor, and now we've a new model - Barbie the evil tiger killer.
Qualcomm is helping mobile developers merge reality and cyberspace with its upcoming release of an augmented reality platform and accompanying SDK for Android-based devices.
Watch out, guys: in, ooh, about ten years time, you'll need to prepare for a female invasion.
San Diego (CA) - Mattel, a company known for its children's toys, introduced the HyperScan RFID-enabled game console at the recently completed Comic-Con convention in San Diego. The console combines traditional one-on-one fighting games with collectible superhero cards. Players swipe the card over the console to choose characters and additional cards can be swiped during game play to add more powers or skills. Mattel hopes the unique blend of collectible cards and console portability will attract "tweens" or the 8 to 12 year-old audience.