Apple thinks the ads that appear on iPhone and iPad are so cool, users would be willing to download an app that is nothing but ads.
Carol Bartz, the CEO of Yahoo, has nothing but bad things to say about Apple's iAd mobile advertising platform. Yahoo!? Really?
Apple has written to Quattro clients warning them that it plans to shut down the Quattro Wireless ad network and focus exclusively on iAd.
The company behind the Blackberry brand is reportedly prepared to shell out hundreds of millions of dollars to acquire an advertising company specializing in mobile phone ads.
In the world of "try to wrap your head around this," there's a new survey out showing that around half of consumers are actually willing to share their location in order to get more relevant advertising.
Apple has previewed its long-awaited iPhone OS 4 software and released a beta version to iPhone Developer Program members.