Pre-ordering is the new ordering. And so it goes with Nike's latest version of its activity tracking device which won't be available until November 6, but is ready for order now. How will it fare against the likes of Jawbone, Fitbit, smartwatches, Adidas and Garmin? I get tired thinking about it.
If you are wondering why the Nexus 5 is so important, or what makes it worth the wait then, look no further than Kit Kat, or Android 4.4 and wearable devices.