Strathcom Media Doubles AdWords ROI for Dozens of Clients with Acquisio

Strathcom Media, a business dedicated to helping car dealerships with their online marketing pursuits, has made great strides towards providing greater value for their customers with the implementation of the Acquisio Bid & Budget Management system. Managing more than 1,000 dealerships across Canada, Strathcom has been able to double the amount of clicks they send to their clients, while maintaining a high impression share, and without exhausting daily budgets. The increase in value has come at no extra cost to their customers.

Google courts mobile campaigns with AdWords changes

Google's changing the way it sells sponsored links in search results, in a move aimed at boosting its mobile advertising.

Google found guilty of serving misleading ads in Australia

An Australian court has ruled for the first time that Google's responsible for advertisers' content.

Google forfeits $500 million for running illegal pharmacy ads

Google's agreed to pay out $500 million to settle claims that it profited from ads for illegal Canadian pharmacies. It's one of the biggest financial forfeiture penalties ever.

Leaked documents show biggest AdWords spenders

A leaked document has shown how much big brands are spending on Google AdWords - and Apple and its products are the biggest drivers.

Google tests Twitter integration in ads

Baboons with MBAs who can type 140 characters a minute jump to front of employment line.