MYBELL ups the decibels and adds flash to bikes

If you ever thought your bicycle bell was a bit wimpy and needed more punch then the MYBELL Kickstarter project might be just the thing for you. MYBELL is a digital bicycle bell on steroids.

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The somewhat retro looking MYBELL box straps onto your handlebars and can be programmed to play back two different sounds (or even tunes) at a screaming 96 decibels. It also contains a bank of 110 lumen LED lights that can be programmed to flash different patterns (the company founders particularly like the back and forth pattern that imitates the lights on the Knight Rider car Kitt).

Not surprisingly the founders of the company came up with the idea after crashing their bikes because people either didn’t hear or chose to ignore the little ‘ching-ching’ of a traditional bike’s bell. They wanted to create a device that could blast a warning that no one could ignore. Thus, MYBELL was born.

To activate one of the two sounds the BYBELL plays riders can either press the main button up or down or tap the button once to play the first sound and tap it twice to play the second sound. The idea is that a one-tap sound would be for emergencies and the second sound would be for less alarm-worthy situations.

The device will come with two pre-installed sounds and a number of pre-installed LED patterns, but users can customize the sounds and patterns to whatever they want – sirens, tunes or even samples ‘Get the BEEP out of the way!’

The MYBELL device is 2.55” x 3.17” x 3.28” (WHD) and weighs 0.49 pounds. It will ship in black but there are colored varieties for Kickstarter contributors. The company expects to begin shipping the device early in 2015 and have not listed a final retail price although it is expected to sell for something above $100.

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The company is trying to raise $90,000 on Kickstarter over the next 39 days and they’ve raised nearly $8,500 toward that goal. You can find their Kickstarter page here.


Guy Wright

Guy Wright has been covering the technology space since the days when computers had cranks and networks were steam powered. He has been a writer and editor for many of the most influential publications over the years – publications that helped shape our current technological zeitgeist. He has lost count of the number of articles, blogs, reviews, rants, and books that he has published over the years, but he hasn’t stopped learning and writing about new things.


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