Mink: 3D printing make-up disrupting the superficial world of brands

This is either a genius move or yet another indication of how the world of makers, and DIY tech enthusiasts is going to reshape our preceptions of manufacturing. Mink was a highlight at the Disrupt Conference. 

Invented by Harvard Business School graduate Grace Choi, Mink let's you find a color anywhere on the web, match it to a digital palette and "3D print" makeup. Essentially, most make-up is made of the same set of core materials that can be mixed to create eyeliner, eyeshadow and other stuff that some people feel compelled to slather on their faces.

Choi's not coy about wanting to do away with the notion that expensive brands deliver added value, but at the same time she is only targeting 13-21 year old females at this point acknowledging that her demographic is probably not ready, able, or willing to pay for brand name cosmetics anyhow.

So, is this a great new technology that has mass appeal or a novelty way for young women to play make-up?

Strictly speaking, this is less about 3D printing and more about leveraging inkjet printing technologies to create a mixing engine for make-up substrates. Smart, ingenious but not necessarily a high barrier to entry for anyone wanting to compete. 

But Choi does hit on a couple of disruption buzz points: younger generation that needs instant gratification, the tyranny of brands, and the need of a generation for very personalized experiences built around technology.

Nevertheless, there is no doubt that 3D printing and DIY tech, in general, are enormous trending opportunities for entrepreneurs. They combine the best of web application with real product creation and offline services. In the coming years, the 3D printer may be no more of a luxury than the laser printer was in the past.


The XK-180 Jaguar: How To Own A Legend

There are those of us that lust for cars that no one else has and my own personal lust worthy vehicle is the Jaguar XK-180. This car was slated by Ford to be the new F-Type but it was replaced by the car that is currently in the market about 14 years later by Tata. Well an outfit in Europe called JePe Specials has stepped up to the plate and built a new exact replica, granted it’ll cost you a whopping $360K but you’d be in an owner of a car that will likely never make it out of double digits in terms of total sold. Well a change taking place next year in the US DMV law will make it so many...

NASA Prefers to Have The ISS in Commercial Hands

The ISS is the largest artificial body in the orbit and can be seen with the naked eye from Earth.

5 Things To Look For In Your HR Software

In the 1960s, engineers developed a primitive form of Employee Information System which helped companies better organize employee reports and administrative data. Since then, the development in technology has transformed this early prototype into an advanced reporting and decision-making system that aids in creating a working environment which offers employees advantages like accurate and up-to-date information, self-service capabilities, and a more interactive workplace. Most importantly, throughout the last decade the emergence of human resource information system (HRIS) software has helped...