Microsoft codes ARM-friendly Windows OS

Posted by TG DAILY STAFF

Microsoft will reportedly announce an ARM-friendly version of its flagship Windows operating system at CES 2011 in January.

According to Bloomberg, the software has been specifically "tailored" for battery-powered devices, such as tablets and other handheld devices.

What's that, you ask?

Microsoft codes ARM-friendly Windows OSHas hell finally frozen over? Is the traditional Wintel alliance under threat?

Well, no and no.

Still, Redmond does appear to be hedging its bets - at least in the lucrative mobile sphere.

Indeed, as RBC Capital Markets analyst Robert Breza explains, a Windows operating system that is compatible with ARM chips would provide Microsoft with another route to "attack" the tablet and smartphone market - which is currently dominated by Apple (iOS) and Google (Android).

"They've [really] got to come back with a product that's better than 'me too' and is equal if not better in features," explained Breza.

"[Because] a lot of tablets today are [actually] inferior to PCs."

He emphasized that a full-featured version of Windows for ARM chips was Microsoft's best way of making a dent in the iPad's formidable lead.

"While Windows is dominant in the personal-computer market, it hasn't [managed to] parlay that into tablet success yet.

"[Still, Microsoft] may be able to win 10 percent to 20 percent of the as many as 50 million tablets that will be sold next year," Breza added.