Verizon launches new mobile TV service

Posted by Mark Raby

New York (NY) - Verizon announced that it has launched a new mobile TV service, bringing 24-hour programming of eight channels.  It's the first attempt to provide a TV-like experience on a cell phone.
 
Most mobile video services offer programming on an "on demand" basis, allowing users to select from a limited collection of videos from various TV networks and exclusive mobile channels.  The new Vcast service, delivered by MediaFlo, includes a live feed of MTV.  This makes the Viacom-owned network the first to simulcast its TV programming 24/7 to a mobile platform.
 
The other channels included are CBS, NBC, ESPN, Fox, Nickelodeon, and Comedy Central.  These channels will be filled with a different programming schedule than their TV counterparts.
 
Unlike most other new Vcast services, the live TV channels will cost users an additional fee.  In addition to the monthly $15 charge for access to Vcast, the MediaFlo service will cost an extra $10 per month.