Over 50% of all mobile apps are dead in the water
Stardust, a French company that tracks and validates apps through the supply chain in mobile app stores, has released an infographic overview of its recent findings. According to the research, over 700,000 of apps have less than 10 reviews, or have never been updated, effectively making them useless as products in the marketplace.
The infographic is a little typo-rich, but it has some fun statistics. Stardust's approach is also interesting because they are looking at data that often gets overlooked as the big swinging dick contest between mobile OS's seems to be more about size of app markets than actual utility. This seems to look at the impact of apps through the supply chain from inclusion and efficacy in app stores through to customer reaction through engagement in reviews and endorsements.