Nvidia Shield to hit the streets for $299

Posted by Trent Nouveau

Nvidia has lowered the price of Shield handheld gaming console to $299 a week before the device is slated to hits the streets.

"We’ve heard from thousands of gamers that if the price was $299, we’d have a home run. So we’re changing the price of Shield to $299. If you’ve already pre-ordered Shield, you’ll be charged the new, lower price," Nvidia rep Jason Paul explained.

 

"You will only be charged $299 when the product ships. We want to get Shield into the hands of as many gamers as possible. That’s because we think they’ll have the same reaction to it as thousands of gamers already have: joy."

Nvidia's Project Shield can best be described as an Android-powered mobile console that is also capable of streaming games from a Windows PC.

The device - which features a console-like game controller with a dedicated five-inch 720p multi-touch display - is powered by Nvidia’s ARM-based Tegra 4 SoC and runs Android Jelly Bean.

"We’re not trying to build a console. We’re trying to build an Android digital device, in the same way that Nexus 7 [users] enjoys books and magazines and movies," Nvidia CEO Jen-Hsun Huang told GamesBeat back in April 2012.

"This is an Android device for enjoying games. It’s part of your collection of Android devices... The reason why I built this device is because only we can build this device."