Verizon is reportedly poised to unceremoniously end AT&T's controversial and oft-criticized iPhone monopoly.
According to Bloomberg, Verizon will start selling the popular handheld Apple device as early as January 2011.
Unsurprisingly, UBS AG analyst John Hodulik estimated that iPhone sales would provide Verizon with a definite and obvious "boost" in its competition for smartphone consumers.
"Verizon customers, who numbered 92.8 million at the end of the first quarter, may buy 3 million iPhones a quarter," said Hodulik.
"The fact is, Apple is going to dramatically increase the number of devices it sells in the US when exclusivity at AT&T ends...It's hard to ignore the quality issues that AT&T has faced."