The next evolution in Samsung's Galaxy brand will be unveiled within the next four months, but it won't happen this month. That's the takeaway from a recent Samsung comment confirming that Galaxy S III will not be unveiled at the Mobile World Congress this month, the stage where many of the upcoming year's smartphones are announced.
"The successor to the Galaxy SII smartphone will be unveiled at a separate Samsung-hosted event in the first half of the year, closer to commercial availability of the product," Samsung said.
The "Galaxy S" moniker from Samsung has come to represent the finest that the company has to offer in the mobile space. Its most recent, the Galaxy S II, has gained nearly universal praise and is leading many to question what could be next.
Not much is known about the S III but there has been speculation it might be a 3D phone. So far 3D phones, which use the same kind of glasses-free 3D technology as Nintendo's 3DS handheld (which also hasn't struck a huge chord with consumers), have included the Sprint HTC Evo 3D and the AT&T LG Optimus 3D. Neither has been a breakout success.
But the Galaxy S name is so strong that it will force consumers to take a second look at mobile 3D. There is a surprising amount of content, including 3D mobile games and streaming video, but the push right now is to encourage users to create their own content and to make 3D a new universal format for home movies and the like.