Hynix and Samsung make unholy alliance
J.K. Shin, head of Samsung's mobile business told Reuters that his outfit was considering purchasing mobile memory chips from rival Hynix for future products including its new flagship Galaxy S smartphone to be launched this month.
If this happens Hynix can breathe a sigh of relief, the company's bottom line had been suffering after it had been announced that Apple was cancelling orders after the iPhone 5 did not do as well as expected.
Hynix relied heavily on Apple as a customer for its DRAM, but after the rush for Apple toys began to slow down, the company started to suffer.
Prices of mobile DRAM chips have increased steadily since early this year as the supply has started to be tightened.
What is odd about this is that Samsung makes its own DRAM chips and depended on internal supplies of memory chips for its Galaxy range of smartphones.
It seems that it has started looking to outside chip suppliers to ensure no supply disruptions for key models of its Galaxy S smartphone.
The Galaxy S4, which will go on sale later this month, is expected to outsell its predecessors, with monthly sales of about 10 million.