Is Nintendo Facing a Hard Road on the Comeback Trail?

Posted by David Konow

As we just reported on TGD, at least one publication feels that Nintendo could be the comeback kid this year in the video game world after some tough times. We think this could be a very good year for gaming, especially considering consoles have been selling like crazy over the Xmas holidays, and Nintendo’s Super Mario Brothers was voted one of the best titles of 2013. 

Yet Variety tells us that Nintendo stumbled in the console wars with the Wii U, which took a nose dive in the marketplace. As Nintendo’s president, Satoru Iwata, told Variety, “We failed to reach out target for hardware sales during the year-end, when revenues are the highest.”
 
Variety also reports that the Nintendo suits will be meeting soon to strategize what to do next, trying to come up with “a new business structure,” as well as a new twist that will surprise audiences. The company admitted they’ve been behind the times, with Iwata saying, “The way people use their time, their lifestyles, who they are have changed. If we stay in one place, we will become outdated.” 
 
But we at TGD are not going to count Nintendo out. There’s a lot of old school game nostalgia out there, and if the Nintendo titles can be reinvented for today’s generation, we don’t see any reason why the company can’t bounce back, especially if the gaming market continues on the upswing.