Facebook to target core gamers in 2013

Posted by Trent Nouveau

Facebook is expected to target core gamers with at least 10 titles throughout 2013.

According to Facebook's game partnerships chief Sean Ryan, the initiative is expected to help jumpstart growth and revenue in the social network's gaming sector.

"You'll see a whole set of games hitting in the next two quarters in particular and throughout the year that really start to redefine what people think of Facebook games," Ryan recently told Reuters.

"It doesn't mean we're walking away from other games, but there's no question our focus for 2013 much of it will be about becoming a better platform for core gamers and developers who make those games."

Indeed, Ryan emphasized, nurturing developers working in multiplayer-focused core genres like first-person shooters and real-time strategy games is on of the top priorities for Facebook in 2013.

As such, the social network is working on various projects with nearly a dozen third-party devs, including u4ia's Offensive Combat, Plarium's Stormfall: Age of War and nWay's Chronoblade.

"Just as hardcore gamers interact online and form clans in multiplayer games on console game networks like Xbox LIVE, Facebook can be that social layer needed to foster such gaming communities that help popularize titles," added Jones.