Ferrari busts out $20K home audio speakers

Posted by Mark Raby

Long Beach (CA) - One of the more interesting things we found at Electronic House Expo is a full-room home speaker tower from Ferrari. The elegant and expensive car maker wants to make the speakers as luxurious and exclusive as possible, and at a $20,000 standalone price, it meets that depiction.

Ferrari speakers

The speakers are sold through Ferrari dealerships, where customers can purchase them with one of the luxury cars. For those who can spend $500,000 or more on a car, an extra $20,000 for a head-turning set of speakers seems pretty reasonable.

Further fitting the Ferrari namesake, the speakers are sold in four different colors - red, silver, black, and gray - that match the most common Ferrari models.

From what we could tell, they sound very nice, though it's nothing leaps and bounds beyond what a $1,000 or $2,000 home audio package offers. This product is about pure luxury and elegance. As one of the reps told us, it's the kind of product that a guy puts in his garage with his four Ferraris.

The speakers are being produced on a limited edition basis, with only 1,000 planned to be made, according to the rep.