As the multi-billion dollar advertising world of Formula 1 gets prepared for another season, advertising is shifted into high gear. Yesterday morning, Airbus delivered an Airbus A320 aircraft to Asian low-cost carrier AirAsia. The regular corporate painting scheme was replaced with that of the AT&T Williams F1 team.

WilliamsF1 uses AirAsia as an official carrier for Asia-bound flights. So, if you’re planning a cheap vacation in South Asia, there is a pretty good chance that you’ll be seeing this aircraft at one of the airports in Malaysia.

It’s interesting to see AT&T sponsoring a Formula 1 team, since these millions of dollars will go into a marketing campaign that will not be seen in the U.S. at all. Looks like AT&T is putting more efforts into polishing its brand in international markets. Montreal will be the closest location to the U.S. hosting a F1 race.

The AirAsia isn’t particularly nice, but it surely will stand out at airports.

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